Meal-kraft
Positioned Meal-Kraft as a reliable cafeteria solution provider through branding, social media, and enterprise-ready platforms.
Overview
Meal-Kraft is a smart food-tech brand helping organizations manage cafeterias with ease. From daily food delivery to a smooth ordering app and catering, it makes food management simple, reliable, and stress-free. The website, apps, and dashboards promote convenience, reduce queues, and improve food experiences.
THE TASK
The task was to create a strong, unified brand identity for
Meal-Kraft, covering logo, social media, website, and apps, while ensuring consistency, clarity, and appeal across diverse digital touchpoints.
LOGO
The Meal Kraft logo combines bold, geometric typography with symbolic details to reflect strength, efficiency, and modernity. The use of spoons in the letters ties the identity to food, emphasizing care, precision, and nourishment while positioning the brand as a reliable B2B meal provider.
LOGO
The Meal Kraft logo combines bold, geometric typography with symbolic details to reflect strength, efficiency, and modernity. The use of spoons in the letters ties the identity to food, emphasizing care, precision, and nourishment while positioning the brand as a reliable B2B meal provider.
VISUAL LANGUAGE
The visual language extends Meal Kraft’s identity with bold colors, clean layouts, and consistent design elements that highlight efficiency, reliability, and warmth. It reinforces the brand’s professional yet approachable presence across platforms.
COLORS USED for the brand.
VISUAL IDENTITY
The visual identity system for Meal Kraft unifies logo, colors, and typography into a cohesive brand presence. It reflects professionalism, culinary focus, and trust, while staying adaptable across digital and print.
VISUAL IDENTITY
The visual identity system for Meal Kraft unifies logo, colors, and typography into a cohesive brand presence. It reflects professionalism, culinary focus, and trust, while staying adaptable across digital and print.
THE RESULT
The branding positioned Meal Kraft as a trusted and modern B2B food solutions partner. A strong visual identity with a bold logo, cohesive visual language, and digital presence created consistency across platforms. This reinforced customer trust, improved brand recall, and established Meal Kraft’s credibility in the competitive food service industry.
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